Country Analysis

Do you want to find out about the characteristics of your national target market? Do you need information about key developments in another national market which affect your industry? Do you want to know about the issues that your customers and competitors are dealing with? Our global research brings you up to date with the latest developments.

NIMIRUM can help you through its Country Checks service by providing a unique and tailored response to your own distinctive business needs. Covering over 65 countries, Country Checks can enable you to launch effectively into these national markets.

  • Each national market has their own individual way of speaking. We can research the language around particular products and services on a country-by-country basis.
  • Values and traditions have a profound influence on consumer behaviour. Our country analyses can show you how to address effectively these important differences between your various target markets.
  • National markets differ in their outlook on product and services innovation. In our country reports, we can analyse what this means for the national marketplace and for the strategies and campaigns you propose to implement.

Our clients find that reports compiled by our country experts enable them to gain knowledge of trends that are critical to understanding their target markets, substantially reducing the risk of making the wrong impression.

We provide important comprehensive research findings on your topic, at a glance. Dossiers range from 10 to 100 pages. Reports are written by experts in clear terms and derived from the most relevant sources. Dossiers are available in both English and German as standard.

Are you principally seeking recommendations for a plan of action? We will present our research results and expert advice in a concise manner, putting the most important findings together into a formal presentation. We are happy to work with your templates and cooperate with selected graphic designers. Presentations are in English or German as standard.

We carry out extensive research into concepts, markets and other topic areas as a basis for sustainable, strategic decisions. The resulting reports of 50 to 200 pages adhere to rigorous scholarly standards. Research may involve in-depth analyses of online and offline communications, surveys of international expert panels and systematic explorations of backgrounds and trends. We are your research partner – from the initial idea to (multilingual) final reports. If you are a start-up company, you may be eligible for grant funding towards this service.

Too little time or too much information?

Rufen Sie uns an!+49 (341) 580 680 73

Give us a call and tell us what you need. In an initial cost-free discussion we’ll talk it through and make a plan.